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With its ideal climate, proximity to Nice Airport, and a wide range of hotel infrastructure, the French Riviera is a prime location for product and automotive launches.
But our expertise goes far beyond: MY Events Organisation designs and manages launch events worldwide, adapting to local specificities for maximum impact.
With 20 years of experience, we have orchestrated exceptional events for prestigious brands such as Bugatti, Porsche, Opel, Dior, L’Oréal, and many more.
From strategic planning to immersive staging, we create unique experiences that enhance your brand and captivate your audience.
Product showcasing, tailor-made scenography, guest management, and event logistics—we provide end-to-end support to ensure a successful launch, wherever you are.
Turn your product launch into an unforgettable event, in France and beyond.
For automotive launches, we meticulously select the most suitable routes based on the type of vehicle and the desired driving experience.
We also organize strategic stops along the journey, ensuring both comfort and seamless execution for participants.
Our expertise extends to comprehensive logistics management, including guest registration and check-in, coordination of vehicle transport and delivery, as well as cleaning and preparation to ensure each car is presented in perfect condition.
Every detail is tailored to your needs, guaranteeing a smooth, impactful, and flawlessly executed event.
A successful vehicle launch relies on seamless logistics – trust the experts.
A product launch is more than just a presentation—it’s an immersive experience designed to leave a lasting impression.
We design and orchestrate the entire staging of your event, from selecting the perfect venue to setting up the technical aspects (sound, lighting, video, special effects).
We also handle the selection and coordination of speakers, ensuring impactful storytelling that enhances your brand and captivates your audience.
Finally, we create a powerful reveal moment, carefully designed to maximize surprise and emotion around your product.
Entrust us with the staging of your launch—we create an unforgettable spectacle.